S w e e t S t o r i e s .
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Updating the packaging design “Sweet Stories” brand.
Sweet Stories is a whole new world
of wonderful tasty treats.
Direction: "The Magic World of Sweets"
s o l u t i o n .
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We cleaned up the typography and logo, adding more
contrast between the graphic element and the background.
We managed to preserve the continuity:
keeping the image of the girl and the product
on each pack but tying them together into a single space.
The product description is integrated into the graphics
and appears as a natural addition to the logo.
Illustrations: Sasha Zutto
Typography in the logo: Olga Kovalenko
3D visualization: Alexey Shelukho
Typography in the logo: Olga Kovalenko
3D visualization: Alexey Shelukho
Art Director: Maxim Alimkin
